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Туристична діяльність

Routledge

Strategic Management for Tourism, Hospitality and Events

2075грн

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. A..

Routledge

Accounting Essentials for Hospitality Managers

1900грн

For non-accountant hospitality managers, accounting and financial management is often perceived as an inaccessible part of the business. Yet having a grasp of accounting basics is a key part of management. Using an 'easy to read' style, this book provides a comprehensive overview of the most relevant accounting information for hospitality managers. It demons..

CABI Publishing

Adventure Tourism and Outdoor Activities Management

1650грн

An essential resource for those wishing to understand the driving factors behind the operation of an adventure tourism company, this textbook offers guidance on how to deliver a profitable and sustainable product. The importance of changing markets, technology and corporate social responsibility, including environmental impacts and climate change, are discus..

CABI Publishing

Arctic Tourism Experiences

3730грн

An exploration of Arctic tourism, focusing on tourist experiences and industry provision of those experiences; this is the first compilation to concentrate on the fundamental essence of the Arctic as being a geographical periphery, but also an experiential core that offers peak tourism experiences. Part 1 investigates the depth and dimensions of tourist exp..

CABI Publishing

Business and Management of Ocean Cruises

3290грн

After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction ..

Routledge

Conferences and Conventions

1900грн

Conferences and Conventions: A Global Industry 3rd edition provides a comprehensive introduction to the key elements of the global conference, convention and meetings industry. It examines the industry’s origins, structure, economic, social and environmental impacts, education, training and career opportunities, and the industry's future development. It also..

CABI Publishing

Conflicts, Religion and Culture in Tourism

3730грн

Conflicts, Religion and Culture in Tourism highlights the role of religious tourism and pilgrimage as a tool for improving cultural relations. Helping to form culture and society worldwide, faith plays a vital part in cross-cultural conflict resolution and opening dialogue across peoples. This book shows how faith and activism can respond to the common chal..

CABI Publishing

Dark Tourism and Pilgrimage

4125грн

In recent years there has been a growth in both the practice and research of dark tourism; the phenomenon of visiting sites of tragedy or disaster. Expanding on this trend, this book examines dark tourism through the new lens of pilgrimage. It focuses on dark tourism sites as pilgrimage destinations, dark tourists as pilgrims, and pilgrimage as a form of dar..

Routledge

Destination Brands

1875грн

This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts and challenge..

Routledge

Destination Marketing

1900грн

Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness. This new second edition has been revised and updated to include: n..

CABI Publishing

Ecotourism

1320грн

Ecotourism is a useful concept, but not a very well defined one; it has been debated in theory and attempted in practice for nearly two decades. Its key goal is to reduce the net environmental impact of the tourism industry, via mechanisms including minimal impact management measures, education, community involvement, private conservation, contributions to p..

Київ

English in the tourism industry

120грн

Підручник "English in the Tourism Industry" призначено для студентів, які опановують спеціальності, пов"язані з туристичною індустрією та готельно-ресторанним бізнесом, а також для тих, хто бажає вдосконалити свої знання з англійської мови професійного спрямування...

КНТЕУ

English of Hospitality Industry = Англійська мова готельно-ресторанної справи

100грн

Мета навчального посібника – розвиток і вдосконалення навичок професійного спілкування. Тематика посібника охоплює такі аспекти готельно-ресторанної справи: типи закладів та послуг індустрії розміщення, організаційна структура, персонал, форми власності та їх потенційна клієнтура; структура індустрії харчування, типи послуг, меню персонал закладів цієї індус..

CABI Publishing

Environmental Impacts of Ecotourism

1580грн

All forms of tourism have impacts on the natural environment. The impacts of ecotourism tend to be concentrated in areas of the highest conservation value, hence the need to manage and minimize these. This comprehensive text considers the impact of off-road vehicles, recreational boats and activities such as hiking and camping on destination areas, as well a..

Routledge

Event Studies

1875грн

Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely relate..

Routledge

Food and Beverage Management

1900грн

This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors – fast food and casual dining, hotels and quality restaurant..

CABI Publishing

Food and Wine Tourism

1815грн

This established textbook explores how regions, and food industry, travel and hospitality companies present themselves to tourists experiencing the culture, history and ambience of a location through the food and wine it produces. It provides practical suggestions and guidelines for establishing a food-related tourism destination and business, discussing the..

CABI Publishing

Food Tourism

1055грн

The fastest growth in tourism is the culinary sector. Covering farmers markets, taste tours, agri-entertainment, glamping, restaurants, farm shops and more, food tourism has become both an important part of holidaying and a purpose in itself. With growth occurring in most developed countries and tourists searching out culinary tourism throughout the world, t..

CABI Publishing

Garden Tourism

1580грн

Garden visitation has been a tourism motivator for many years and can now be enjoyed in many different forms. Private garden visiting, historical garden tourism, urban gardens, and a myriad of festivals, shows and events all allow the green-fingered enthusiast to appreciate the natural world. This book traces the history of garden visitation and examines tou..

CABI Publishing

Gender Equality and Tourism

1320грн

Does tourism empower women working in and producing tourism? How are women using the transformations tourism brings to their advantage? How do women, despite prejudice and stereotypes, break free, resist and renegotiate gender norms at the personal and societal levels? When does tourism increase women's autonomy, agency and authority? The first of its kind..

CABI Publishing

Global Theme Park Industry

1750грн

Since the 1980s, the theme park industry has developed into a global phenomenon, with everything from large, worldwide theme parks to countless smaller ventures. From the first pleasure gardens to the global theme park companies, this book provides an understanding of the nature and function of theme parks as spaces of entertainment. Illustrated throughout..

Routledge

Human Resource Management in the Hospitality Industry

2750грн

Now in its ninth edition, Human Resource Management in the Hospitality Industry: A Guide to Best Practice, is fully updated with new legal information, data, statistics and examples. Taking a 'process' approach, it provides the reader with an essential understanding of the purpose, policies and processes concerned with managing an enterprise’s workforce with..

CABI Publishing

International Volunteer Tourism

3290грн

Volunteer tourism has increased in popularity and prevalence and is no longer considered only a small section of alternative tourism. It is now part of the mainstream tourism industry and tourism experience for many people. Concentrating on the experience of the volunteer tourist and the host community, this new book builds on the view of volunteer tourism a..

CABI Publishing

Island Tourism

3800грн

Islands are the most vulnerable and fragile of tourism destinations and will experience even more pressure as the combined impacts of economic, social and environmental change accelerate in the future. In order to understand the process of island tourism development, response to change and challenges and their journey to sustainability, this book provides in..

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